Company: Birdchain
Industry: Marketing
Headquarters: Lithuania
Token: BIRD
Platform: Ethereum
ICO Timeframe: 11/18/17 to 12/31/17
Token Supply: 9,402,750,000 BIRD

Birdchain is a blockchain-based solution that intends to solve a number of modern SMS marketing problems.  Birdchain will offer good delivery speed at a fair, transparent and affordable price to businesses around the world using the mobile phones of individuals, who typically subscribe to plans with unlimited SMS.  The Birdchain app seeks to skip corporate middle-men, by using blockchain to distribute messages through Birdchain app users’ phones.  SMS has been shown to be one of the most effective forms or marketing due to its increased visibility and responsiveness; far superior to traditional email.  The A2P SMS market continues to grow and is expected to reach $84 billion by 2024 from $57.3 billion in 2015.


PROS: Experienced A2P SMS management team, established a successful company that has been in existence for more than a decade, significant value proposition for participants on both sides of the Birdchain platform; reduced SMS marketing costs for business and up to an estimated 300 euro per month for users, impressive marketing plan to attract large businesses


CONS: Only one blockchain specialist on the team, slowing / mature growth profile of the A2P SMS market worldwide, lack of advisory board


SCORE:  65/100