|Industry:||VR Entertainment / Concerts|
|ICO Timeframe:||02/05/18 – 03/04/18 (PreSale & ICO)|
|Token Supply:||1,000,000,000 CEEK (50% Crowdsale)|
CEEK is an award-winning developer of hardware and software for Omni-channel distribution of Virtual Reality (VR) experiences who creates, curates, and distributes VR content for partners on the CEEK Virtual Reality Platform and patented headsets. CEEK provides several channels of VR content (both originally created and professionally licensed) over CEEK VR’s experience distribution platform, which can be viewed from any VR headset. With the launch of a new Smart VR Token called CEEK, Token holders (CEEKERS) will be able to participate in immersive virtual reality (VR) experiences that grant CEEKERS special access to a tokenized rewards exchange inside exclusive CEEK enabled, virtual reality venues around the globe. CEEK virtual reality environments are governed by Ethereum Smart Contracts, allowing token holders ability for flexible, tokenized ‘in-world’ interactions, rewards, voting, contests, virtual goods and more ‘in-world’ transactions utilizing ERC20 compliant Tokens called CEEK.
Each CEEK Token holder will be able to participate in virtual reality space for real world celebrity concerts, charity fundraisers, sporting events, VR commerce, classroom learning and much, much more as the exciting world of virtual reality meets real world opportunity through smart contract governance.
PROS: Established partnership with Universal Music Group (one of the world’s largest record labels), Apple and T-Mobile, Ceek’s VR headsets are already being sold through Amazon, Best Buy and Target (established customer base with large big-box distribution network), large management team which comprehensively addresses all key aspects of the project, identified in-house blockchain programmer.
CONS: Hardcap of $100mm seems relatively high and could lead to misuse of funds if project is not managed correctly, does not seem to leverage the benefits of blockchain technology to the fullest extent (project launch looks more like a traditional capital raise).