Company: Shift Cash
Industry: Title Lending
Headquarters: Austria
Token: SCASH
Platform: Ethereum
ICO Timeframe: 02/05/18 – 03/31/18 (PreSale & ICO)
Token Supply: 7,946,730 SCASH (88.5% Crowdsale)
 Score:  56/100


The SHIFT cash project is a decentralized system for issuing loans secured by car titles, based on the tokenization of collateral on the blockchain.  The project aims to offer investors the ability to increase their capital gains from interest on the loans with SHIFT cash, and for borrowers to quickly receive the required amount of money for loan repayment.  The project team represents the platform as one of the safest in the world because loans will be secured by actual movable property and transaction safety will be ensured through the use of blockchain technology.


PROS:  Financial technology is one of the fastest growing sectors and will be a prime benefactor of blockchain technology in the years to come, tokenization addresses liquidity problem with highly illiquid assets (such as vehicles), connects potential loan recipients with a global network of lenders (addresses a primary pain point by increasing competition to provide best rates available for a particular loan), identified in-house blockchain programmer.


CONS:  Team and advisors are technology savvy but lack experience in the financial services and lending markets, success of platform will be highly dependent on forming partnerships and increasing adoption of the platform (50% of funding will go to marketing).


SCORE:  56/100